Social media is an interesting thing. It allows us to stay
connected. Connected to people we know, but also allows us to connect with
those we don’t. Social Media allows us to connect with businesses and products with
whom we’re familiar and use. Social media, though some frown upon it, does
promote two-way communication, whether we like it, or not.
Gone are the days consumers have to put up with dissatisfactory service/products. I just started subscribing to Ipsy Glam Bags. You pay a monthly fee to receive a monthly makeup bag filled with larger than sample size products to try out. I was reading their FB page when I saw the two-way communication that had taken place between a potentially dissatisfied customer & Ipsy. The customer complained & Ipsy quickly (so it seemed) to respond, provide further contact information to remedy the issue.
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| Ipsy Glam Bag |
We no longer have to hand write letters or wait in massive
queues for our voice to be heard. Because we can share, good or bad experiences
or service, for anyone to see, it forces organizations to respond in an
expedient fashion.
I completely take advantage of the two-way communication that is promoted through social media. I have no reservation in using company FB pages to express dis/pleasure with any services or products I’ve used/receive. But I will admit, I usually take advantage of social media to express my frustration. I’m sure I’m not alone.
Social media certainly makes it easier to express our satisfaction/dissatisfaction with companies. I find people tend to harp on the negative instead of praising the positive, so it's nice to be able to write a quick post to a company that I had a pleasant experience with. Great post!
ReplyDeletePersonally i hate when people rant negative this on social media, but enjoy when something positive is posted, this gives me anxiety that i wouldnt have had prior to social media, because i wouldnt see the displeasure.pleasure first hand... oh how times are changing.. great post
ReplyDeleteAs I've never done a negative comment on a business or group page, I have done positive ones to let others know of my good experience. Although saying that, if I have a particularly bad experience I may consider posting one. But nothing THAT bad has happened yet.
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